COMING TOGETHER OF THE FASHION AND TECHNOLOGY INDUSTRIES

If one evaluated the trends in the technology and fashion world, it is possible to identify how the two industries have greatly contributed to the growth of each other. According to Christopher Burch, an entrepreneur and active investor for over forty years, over time technology has become fashionable and fashion has become technologically fashionable. Technology and fashion work together to make the best of each other.

 

 

Through the use of technology fashion designers have been able to bring high standard innovation and functionality to their work resulting in creation of things that sell. Additionally, technology has led to advancement of fashion of protective gear. For example, the airbag for cyclist created by Anna Haupt and Terese Alstin. As much as it may not appear fashionable, technology has enabled its development making it safer for cyclist.

 

 

Through technology fashion designers have been able to recycle materials and make fabulous designs and items. For example the jackets and t-shirts made out of recycled inner tubes of bicycles by SegraSegra. Fashion has also been used to make some technological items such as the Google Glass appear fashionable. The two industries have great future growth potentials. For example, they can create energy such as in the case of a project by Soledad Martin to develop shoes that can charge a cell phone while walking or running.

 

 

Burch is the founder and CEO of Burch Creative Capital. He began his career as an undergraduate student at Itchica College when he and his brother Bob began Eagles Eye apparel. The company began with only $2000 and grew to a $165 million company before being resold. He uses his entrepreneurial values, vision for new markets, creativity and support to develop brands and business that have a positive and lasting impact on the consumers. He has been part of the rise of more than 50 technology and luxury brands for example Faena Hotel + Universe, Poppin, Voss Water, Nihiwatu, Cocoon 9 and Jawbone. In his ventures, he has also worked with great personalities such as Ellen DeGeneres.

 

 

He is also a board member at Rothman Institute Orthopedic Foundation and served as the president of the Pierre Hotel Co-op Board in the past. He makes great contributions towards research and charity initiatives at organizations such as Mt. Sinai Hospital in New York, the China Association of social Work, the Henry Street Settlement and NYU Langone. He is currently supporting the development of other lifestyle and consumer product brands including BaubleBar, Blink Health, Chubbies, Little Duck Organics and Soludos.

 

Categories: Investor
Jan
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