There have been many companies that have called their products “natural” even though they contain some artificial ingredients. General Mills is one of the companies that have carelessly slapped the term onto their products. General Mills has been approached by CSPI about their labels. There have been a lawsuit against General Mills. Eventually a settlement was agreed upon in which General Mills is not allowed to use the term “natural” in order to describe their products in order to make them seem healthier.
This is a small victory. There are still plenty of companies that will slap the term natural on products that contain a lot of artificial elements, which reminds me of this article I read in Mashable by Lee Lovett about this very topic. Apparently, General Mills will be held to account about its honesty about its products. One of the problems about these practices is that it creates a false sense of health. Many people who eat these products tend to realize that they don’t feel that much healthier after consuming these products.